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Brief Case Study
Akbank: Increasing Learner Engagement Through Gamification

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Headquartered in Istanbul, Akbank is one of the largest banks in Turkey. The bank, with more than 800 branches, offers myriad banking services such as corporate and investment banking, private banking, commercial banking, and international banking. The bank’s more than 13,000 employees receive training through Akbank Academy, the organization’s learning and development institute. Due to the highly regulated nature of the banking industry, training is critical for Akbank’s emplo

About the Author

The ATD Case Study Team sources, writes, edits, and publishes proven talent development solutions. They can be contacted at casestudy@td.org

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